Consider the benefits of Pinterest
– The date is practically irrelevant. The main thing here is information and a beautiful picture.
– Here you can find interested people who value aesthetics and visuals the most.
– The tape works here so that it displays the results that may interest you. In fact, your interests remember and show what you might like.
– You can find what you need from the photo thanks to Pinterest Lens.
– By linking your site, you can realize commercial goals.
How do I make an account for business?
1) When registering with Pinterest, select the “Create a business account” item.
2) Fill in the necessary information, it is advisable to add the company logo.
3) Enter the area you are working in.
4) And start creating. The first pin can inform both about your business and immediately show a certain product of yours.
Increasing traffic
Here are some recommendations to help you popularise your product by making quality pins. Unconditionally, in Pinterest, the most important are the images. But, not only a good visual is needed.
Hashtags
As on other platforms, hashtags can attract an audience, bring your pin to popular ones. You can put even 30 hashtags, but the amount here does not mean quality. We advise you to limit yourself to 2-4 well-thought-out hashtags that will transmit the necessary information about the product. Try to consider the interests of the audience. For example, a hashtag # mybreakfast is unlikely to be of interest, but # propereating is likely to attract users.
More details
Pins with details can optimize sales several times. There are 4 types of detailed pins:
1) Appendix. Thanks to this pin, the user, if he wants, can immediately start installing a certain application. Here it is better to talk about the possibilities of the program, and use graphics as a visual.
2) Goods. Everything is simple here, the main information about the offer is contained here: price, description, availability and even a link to the website.
3) Recipe. Culinary inspiration is very popular on the platform. In such a pin, you can place the recipe of the dish, clearly describing not only the actions themselves, but also, for example, the ingredients that you sell. In this case, remember to add a link to your item.
4) Article. This detailed pin can use the media to popularize its material. Here you need to add a title, a brief description and enter the author of the article.